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Benefits of Call Center CRM

Integration with other business tools

Get your call center CRM to sync anc work with different business tools to work as one single software.

Synced desktop application

Now make calls and also view call logs on your desktop as well as your different mobile devices

Call capture automation

Lower the risk of missing out on important incoming business calls by automating the process.

Transparency in the telephonic processes

Track calls to individual Sales Team members as well as the number of closed deals. This reduces the risk of confusion

Customer history details

Have all the information about the customer and your team's previous communication with him at your fingertips before you make a call

IVR integration

Optimize manpower resources by enabling IVR for routine calls such as general enquiries or feedback

Lead distribution based on quality and availability

Distribute your leads on the basis of lead quality and who is available.

Call prioritization based upon activity

Call leads based upon their activity on your website, such as the page visits, time spent on page, form submissions, etc.

Tracking missed calls and voicemail

Record your missed calls and voicemail and enable automated follow-ups

Synced desktop application

Now make calls and also view call logs on your desktop as well as your different mobile devices

Real-time and historical reporting

Identify and understand about the calls made to leads both in real-time as well as historically

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Related Blog Posts

Want to learn more? Read our comprehensive blog posts

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Frequently Asked Questions

Got Questions? We are here to answer them

A Call Center CRM System is a defining application for the purpose of delivering superlative customer experience and service by connecting customers to an organization's customer service team through a unified platform. Enjoy seamless access to customer information and communication history to assist your customers promptly with the call center CRM solution. Additionally, update necessary customer information in your CRM as and when required to facilitate a truly personalized and enriching experience.

Managing customer data on the go can be complicated for call center agents. Imagine a scenario where you have a customer on the phone asking you multiple questions that you're trying to note down while simultaneously looking for the customer's purchase history. Moreover, at the same time, your manager wants you to find out whether the customer has a VIP status on account of purchases made, thereby rendering him eligible for special attention. How do you manage to do everything at once?

In comes CMR software. As you may all know by now, CRM stands for customer relationship management. CRM software is a highly organized and exhaustive database of your customers. It allows you to be extremely meticulous by enabling you to keep notes, purchase status, last contacted date, historical data of purchases made, and much more for every customer. This data gives you deep insights into each and every customer's needs and potential purchase possibility.

The Call Center CRM platform integrates this customer database with the functionality of a contact center. Without CRM capabilities, it gets extremely arduous to handle customer support or purchase requests. With the power of a Call Center CRM, an agent engages telephonically with a customer and can track customer communication activity efficiently from a unified, single user interface. The use of CRM call center software provides great value and efficiencies.

A robust Call center CRM software can seamlessly integrate with other software systems such as ticketing,purchasing, sales and/or support software. This level of integration facilitates a holistic view of the complete customer journey.

The CRM platform organizes and streamlines a business’s communication and interactions with its customers. The CRM acts as a customer database and enable a holistic, 360-degree view of the customers to help your Sales Team to deliver enhanced customer experience and thereby, boost sales. Additionally, better call center management in the CRM assists in improving sales management, bringing in more customers by wayr of efficient marketing automation and subsequently increasing business revenues.

Importantly, a Contact Center Software helps your Sales Team to connect better with the customers through a unified platform. The software helps direct customer inquiries to the best resource in the team by streamlining the flow of incoming calls, messages, emails, and social media communication. Additionally, a Call Center Software can further be instrumental in automating call dialing, increasing the volume of live chats with the customers and managing overall communications.

However, it is important to select the right Contact Center CRM for your business for optimum productivity and increased sales.

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